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Author Archives: Trikkle Agency

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The Ironic Absurdity of Corporate Wellness Initiatives

The latest business fad is all about wellness. Like so many business fads, it is an absurd one. Here’s why. Imagine: it’s a beautiful Sunday afternoon and you are out enjoying the woods or a beach or a hike or whatever it is you enjoy doing in your spare time. You are with your family…

March 31, 2016Leave a commentBig BlogBy Trikkle Agency

Everyone Loves a Creative Idea – Unless It Applies to Them

Some time ago, I wrote an article inspired by a research paper that demonstrated that people seem to have a bias against creative ideas. This is probably the single biggest hindrance to your innovation initiative. It means that managers are unlikely to authorise the implementation of highly creative ideas. It implies that given a choice between…

March 30, 2016Leave a commentBig BlogBy Trikkle Agency
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Polo Club

March 30, 2016Leave a commentGraphicsBy Trikkle Agency
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Vamijo

March 30, 2016Leave a commentBranding, GraphicsBy Trikkle Agency
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Rose Gulf Court

March 30, 2016Leave a commentBranding, GraphicsBy Trikkle Agency

Being Permanently Busy Is Not Impressive. It Is Stupid

You are the manager of a division in a large company. Your team of a dozen people includes two women who have similar job responsibilities and get a similar amount of work done every day. Jane is one of the first to arrive every morning and one of the last to leave at the end…

March 30, 2016Leave a commentBig BlogBy Trikkle Agency
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Dimarc Marketing

March 29, 2016Leave a commentBranding, GraphicsBy Trikkle Agency
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Mahogany Lodge

March 29, 2016Leave a commentGraphics, Web TechBy Trikkle Agency
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Elidel

March 27, 2016Leave a commentBranding, GraphicsBy Trikkle Agency
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